Detective Themed Digital Learning Tool

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UCB wanted a digital learning tool to increase the knowledge and capability of their marketing department. To make the experience more fun for their staff, the system was given a noir detective theme.

UCB is a €3.2 billion multinational biopharmaceutical manufacturing company

Layouts


Content

The site featured tasks, questionnaires and interactive storytelling elements

The site featured tasks, questionnaires and interactive storytelling elements.

Infographics

Infographics accompanied much of the learning content.

Infographics accompanied the learning content.

Role: UX design and visual design, including infographics, ineractive tasks and storytelling elements.

Posted on September 9, 2013 .